News DeskIn a bold stride into the market, ADK General Trading made waves at the recent FNB Show in Hulhumale’ by launching two novel products that have already captured the attention of consumers.
Customer feedback for the freshly introduced products has been overwhelmingly positive, marking a triumphant conclusion to the FNB show. ADK General Trading, known for its commitment to quality and innovation, presented the French brand Milky Lux and Fit and Flex range of products, featuring breakfast cereals and an enticing assortment of yogurts and cheeses.
Mohammed Ahsan, the PR and Marketing Executive at ADK General Trading, conveyed the enthusiasm surrounding the launch, highlighting that as part of a promotional strategy, the Milky Lux range was made available at an enticing 50 percent discount. Ahsan noted that certain offerings in this range are particularly well-suited for school snacks, catering to the evolving preferences of consumers.
Speaking exclusively to TruthMV, Ahsan underlined the significance of the ADK brand name, a stalwart in the healthcare sector in the country. According to Ahsan, Milky Lux adheres to the latest hygienic and healthy food processing methods, aligning with ADK’s commitment to ensuring the well-being of its consumers.
Organized by Highrise, the FNB Show provided a strategic platform for ADK General Trading to showcase its diverse product range. The company introduced a delectable chocolate flavor of mini bites along with an array of yogurts, yogurt drinks, butter, cheese, whipped cream, and sauces.
ADK General Trading’s foray into the local landscape with new products underscores its dedication to bringing innovative and health-conscious products to consumers. As the brand continues to evolve, its presence at events like the FNB Show reinforces its commitment to setting new standards in the Maldivian marketplace.
